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Pool & Hot Tub Alliance Issues Call for PHTA Glossary Committee Participation
February 7, 2024

Pool & Hot Tub Alliance Issues Call for PHTA Glossary Committee Participation

The Pool & Hot Tub Alliance (PHTA), the trade association representing the swimming pool, hot tub, and spa industry, is beginning its 41st year as an American National Standards Institute (ANSI) Standards Developing Organization (SDO) by announcing the creation of the PHTA Glossary Committee (PGC). Applications are now being accepted to join this new committee.


Pool & Hot Tub Alliance Launches Pool Professionals Podcast Series
February 5, 2024

Pool & Hot Tub Alliance Launches Pool Professionals Podcast Series

The Pool & Hot Tub Alliance (PHTA), the trade association representing the swimming pool, hot tub, and spa industry, announces the launch of the Pool Professionals Podcast. This new series serves as another platform where PHTA is developing and sharing content for its members and the wider industry community. Whether pool and hot tub professionals like to listen to podcasts during their commute, between meetings, or while at home, the PHTA Pool Professionals Podcast will be providing informative content in the format people use to learn.


Step Into Swim Announces Partnership with Foss Swim School to Create More Swimmers Across Midwest This Winter Season
January 30, 2024

Step Into Swim Announces Partnership with Foss Swim School to Create More Swimmers Across Midwest This Winter Season

Step Into Swim, a non-profit initiative of the Pool & Hot Tub Alliance (PHTA) dedicated to creating more swimmers through safe swim education, today announced a strategic partnership with Foss Swim School. Foss Swim School’s substantial donation and a direct match for this gift from the PHTA Board of Directors will help Step Into Swim offer a grant to Foss Swim School’s scholarship program. The grant will provide 13,000 free or low-cost swim lessons that will give children in six Midwest states access to the lifesaving skill of learning to swim in 2024.


Pool & Hot Tub Alliance Announces Revision of APSP-12 Plastering Standard; Calls for Change Requests and Committee Participation
January 25, 2024

Pool & Hot Tub Alliance Announces Revision of APSP-12 Plastering Standard; Calls for Change Requests and Committee Participation

The Pool & Hot Tub Alliance (PHTA), the trade association representing the swimming pool, hot tub, and spa industry, announces the upcoming review and revision of ANSI/APSP/ICC/NPC-12 2016 American National Standard for the Plastering of Swimming Pools and Spas, and calls for subject matter expert (SME) participation in the PHTA-12 Standard Writing Committee (SWC).


Fluidra Commits $100,000 to Step Into Swim Drowning Prevention Initiative
January 24, 2024

Fluidra Commits $100,000 to Step Into Swim Drowning Prevention Initiative

Step Into Swim, an initiative of the Pool & Hot Tub Alliance (PHTA) dedicated to creating more swimmers through safe swim education, announced its ongoing partnership with key program supporter Fluidra. Fluidra is an industry-leading global manufacturer of commercial and residential swimming pool equipment and connected pool solutions. Their generous donation, announced at the Northeast Spa & Pool Association (NESPA) Pool & Spa Show this week, is part of an ongoing commitment from the company to provide low-cost or free swim lessons to children in underserved communities around the country.


GENESIS® Announces Kirk Bianchi as New Design Faculty Advisor
January 11, 2024

GENESIS® Announces Kirk Bianchi as New Design Faculty Advisor

GENESIS®, a company of the Pool & Hot Tub Alliance (PHTA), is pleased to announce its new Design Faculty Advisor, Kirk Bianchi. Bianchi has been a GENESIS® instructor for five years and currently teaches the Master Designer Methods course.


Pool & Hot Tub Alliance Unveils Updated Strategic Plan to Elevate Industry Standards and Drive Growth
January 9, 2024

Pool & Hot Tub Alliance Unveils Updated Strategic Plan to Elevate Industry Standards and Drive Growth

The Pool & Hot Tub Alliance (PHTA), the leading national trade association representing the $62 billion swimming pool, hot tub, and spa industry, today unveiled its updated strategic plan. The plan will guide the association for the next several years and is designed to provide clear direction and focus, enabling PHTA to prioritize resources and increase member satisfaction and engagement.


GENESIS® Promotes Paul John Boulifard to Design Faculty Chair
January 4, 2024

GENESIS® Promotes Paul John Boulifard to Design Faculty Chair

GENESIS®, a company of the Pool & Hot Tub Alliance (PHTA), is pleased to announce that Paul John Boulifard has been promoted to Design Faculty Chair. Boulifard, who is an Architect and LEED AP, has been serving as the GENESIS® Architecture Faculty Advisor for the past year.


Pool & Hot Tub Alliance Awards $5,000 Dr. R. Neil Lowry Grant
December 19, 2023

Pool & Hot Tub Alliance Awards $5,000 Dr. R. Neil Lowry Grant

The Pool & Hot Tub Alliance (PHTA), the trade association representing the swimming pool, hot tub, and spa industry, has awarded the 2023 Dr. R. Neil Lowry Grant to Craven County Environmental Health in New Bern, NC. The winner was announced during the PHTA Awards of Excellence Ceremony on November 12, 2023, in Las Vegas, NV, as part of the International Pool | Spa | Patio Expo (PSP/Deck Expo).


Pool & Hot Tub Alliance Announces Heritage Pool Supply Group as Newest Strategic Partner
December 18, 2023

Pool & Hot Tub Alliance Announces Heritage Pool Supply Group as Newest Strategic Partner

The Pool & Hot Tub Alliance (PHTA), the trade association representing the swimming pool, hot tub, and spa industry, is pleased to announce Heritage Pool Supply Group as its newest Strategic Partner. The PHTA Strategic Partnership Program creates special opportunities for companies that promote the association’s initiatives, including education, advocacy, and market outreach.


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Pool & Hot Tub Alliance Strategic Partners:

  • Biolab
  • Fluidra
  • Hayward
  • Heritage Pool Supply Group
  • Lou
  • Lyon Financial
  • Pentair
  • WatkinsWellness
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